Computer Works is a small business based in Sylvan Lake, MI that specializes in building custom computers. We emphasize complete control over the cost and quality of every aspect of each system. Computer Works also offers complete support for local buyers or online support for out of state customers. This includes the replacement of damaged components and the resolution of any hardware problems that may arise. It is our goal to provide you with everything you need to have a hassle free computing experience!
Our philosophy is simple -- build a high quality product and offer outstanding support, and your product will sell itself. This is a philosophy of necessity when on a small budget, but it is also based on old fashioned integrity. It makes sense, and it works. Unfortunately, it has become a trend in the last five years that major computer companies have stopped trying to meet the needs of their customers. Instead, they have begun to use marketing techniques to provide cheap systems that seem and sound faster...only are not. Be careful when comparing their pricing to ours. Be sure not to fall for systems with misleading advertising and substandard parts!
Computer Works was founded with the goal to break this trend and to provide systems of real quality. The thing to understand is that we have gone to great trouble to structure our business in such a way that our goals are, by necessity, the same as yours! Since we have a commitment to the complete support of your system, we can save ourselves a lot of time and money by providing a system that doesn't fail! It seems perfectly logical and straight-forward to us -- we can't imagine why some companies would use low quality parts. It just doesn't make sense! Furthermore, we do not hire salesmen. We hire qualified technicians. The same people that talk to you before your purchase are the people that build your computer and give you support after your purchase. We have better things to do than hire a kid without computer experience to feed you canned answers. It all ties back to our philosophy that the best way to run a business is to not waste time on anything except for your product. Get rid of the hype, and focus on your goal -- quality computers!
Our growth strategy is always changing as we learn and grow. We began by using standard internet advertising channels and search engines. We quickly learned what did and didn't work, and have been able to make our advertising many times more efficient than it was when we started. Obviously, with the kind of business philosophy we have, our growth strategy relies heavily on word of mouth. We're a young company, and we're still taking steps to grow our client base to the point where word of mouth can completely drive our sales. Until we're at that point, we continue to advertise online to expand our base and exposure. The most encouraging aspect of our strategy is that we know that it works -- our growth rate is nearly more than we can handle!
Under our business model,
with low overhead costs, we can offer systems with very low
margins, which in the end gives you a system that is less than
our competitors! We take great pride in the quality of our
systems, and do not waste time with anything that detracts
from this goal. For more information on who we are, or for a
list of references, please contact us! We look forward to
speaking with you.